Read about this here. Basically, twitter will begin charging companies that use its service to track what is said (or tweeted) by customers about their respective businesses, and thereby monitor and (hopefully) improve their online image.
Based on the Social Media/Brand Evangelism project my team and I worked on during the MBA, twitter was a weapon of choice for these companies and I see no problem in having them pony up for what is clearly a very valuable service to most. It seems like it would be a challenge to price the service effectively, given that you have lots of giant companies using it and then a much larger number of SMB that can probably only afford much less. And then you have number of user restrictions, the challenge of differentiating users and businesses, etc. And no one really likes to pay for something they have been getting for free all along. According to the article, Dell sounds somewhat wary of the new fees, no matter how they materialize.
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